The Art Institute of Vancouver Design Area of Study
Advertising - Diploma
Available at the Renfrew campus. 90 credits - 29 courses - 18 months - 6 quarters - Diploma
Introduction The goal of the Advertising Diploma Program at The Art Institute of Vancouver is to prepare students for careers in the diverse arena of advertising. To teach advertising from business to creative across all media platforms with content to enrich the understanding of advertising as an essential component of our economic and social system. To provide a curriculum based on regular examination of the industry and the evolving media. A commitment to lifelong learning is instilled in students as a means to develop their careers from entry-level positions in the advertising field.
Program Description The Diploma Program in Advertising is a six-quarter program. The program provides students with skills in conceptual thinking, copywriting, design, marketing, developing advertising campaigns, and account planning. The diploma also educates the student in the application of advertising principles to evolving communication channels (interactive media) and the life skills needed to develop and sustain a career in advertising and related fields.
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